Feedback your account teams can use
- Built for B2B accounts

Feedback your account teams can use

Choose the contacts, set the cadence and send. Every invitation is tracked from delivery to response, and the data lands in the same dashboards your account teams already work from each week.

Branded review invitations
Tracked send and delivery
Scheduled review cycles per account
Unsubscribe and repeat guards
- Client Connect capability

Hear from the clients you serve

Run structured feedback programmes for your B2B accounts, send branded invitations, and read every response beside the delivery behind it.

Branded invites

Branded review invitations

Send branded invitations to your B2B contacts, so the request feels part of the account relationship.

Tracked sends

Tracked send and delivery

Track every invitation from delivery to response, so you always know who has replied and who to chase.

Set cadence

Review cycles per account

Set a cadence per account, monthly, quarterly or annual, so feedback fits each client relationship.

Safe sending

Unsubscribe and repeat guards

Guard contacts from over-emailing with unsubscribe and repeat limits, so programmes stay welcome.

- How a programme runs

One workflow, from invite to outcome

A managed invitation workflow, built on the survey engine.

Capture
01

Capture

Send branded review invitations to your B2B clients on a set cadence, with every send tracked end to end.

Analyse
02

Analyse

Responses return as structured data, with completion rates and trends on the Client Connect dashboard.

Action
03

Action

Serve First flags accounts at risk early and hands your team the Voice-of-Customer evidence to take back to the client.

- Common challenges

Client feedback that lives apart from delivery

Challenge 01

You hear what clients think, but not next to what you actually delivered.

How Serve First solves it

Serve First sits client feedback beside the audits, tickets and KPIs for that account, so you see the cause behind a score and protect the contract before renewal.

Feedback by accountBeside deliveryRenewal risk flagged
Ask how every account is really trending
EVA

Ask how every account is really trending.

Ask EVA how each account is trending and get a clear, evidence-backed read across your whole client base.

- More from Serve First

More of the platform your teams can use

Survey

Run CSAT and NPS across every site.

Audits

Score standards at every location.

Helpdesk

Log and resolve issues in one place.

Task management

Route every fix to an owner, to done.

Review monitoring

Track public reviews across the web.

- The difference

What changes when standards hold

The outcomes teams see once every site is scored and gaps are put right.

0x

Faster issue resolution

0%

Net revenue retention

0%

ARR growth

0%

Survey response rate

  • Serve First has transformed how we manage customer experience, giving us clear insights that have driven tangible results for our business.

    Emma Bijker

    Emma Bijker

    Senior Customer Experience & Training Specialist, The Body Shop

- By challenge

Solve the problem you came here with

- Common questions

Client Connect, answered

What is Client Connect?

Client Connect is a B2B client feedback tool built into Serve First. Account and customer success teams use it to send structured review invitations to their clients and see the responses sit alongside the operational data already in the platform, so feedback connects to what was actually delivered.

How is it different from a standalone feedback tool?

A standalone tool tells you what a client thinks. Client Connect shows what they think next to your audits, tickets and KPIs, so you can see the cause behind the score. It runs in the platform your team already uses, with no second login and no integration to maintain.

Who is Client Connect for?

It is built for B2B service businesses where the client relationship is contract-driven, multi-stakeholder and renewable. The day-to-day users are account managers, customer success leads and operations directors who own client relationships and need something they can run themselves.

Can we collect feedback from more than one contact per client?

Yes. You manage clients and contacts in a lightweight CRM view and can weight responses by seniority, so you hear from every stakeholder who shapes the relationship, not just a single contact, and a client with many sites still rolls up to one account view.

How often can we send reviews?

On whatever cadence suits the relationship: monthly performance check-ins, quarterly business reviews, annual relationship reviews or an ad hoc post-meeting survey. Sends can be scheduled and recur per contract, and every invitation is tracked from draft through to response.

How is Client Connect priced?

Client Connect is priced per contract, not per location, per user or per response, which matches the way the relationships you are protecting actually renew. Talk to us for current pricing and the tier that fits the number of contracts you manage.

See what Serve First can do for your accounts

Book a personalised demo and we will show you how Client Connect runs feedback across your B2B accounts.